Apple Schedules September 9 Event Amid Expectations for First Foldable iPhone
2 sources across 2 countries · Hungary · South Korea
Who reported this
- Telex
- The Korea Herald
What the colours mean
- Left
- Centre-left
- Centre
- Centre-right
- Right
- A hatched block means the outlet is affiliated with, or controlled by, a state.
Political lean describes where an outlet sits within the politics of its own country. It is never a position on a single global scale.
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Apple has scheduled a special event for September 9 at its California headquarters. Industry observers and reports indicate the company is expected to unveil its first foldable iPhone, potentially alongside the iPhone 18 Pro and Pro Max models. The foldable device is described as having passport like proportions similar to the Samsung Galaxy Fold 8, with an outer display of 5.5 inches and an inner screen of 7.6 inches. Due to the thinness of the device, some reports suggest Apple may return to fingerprint authentication because the chassis cannot accommodate Face ID and telephoto camera systems.
Market analysts highlight a significant competition between Apple and Samsung, which has held a seven year lead in the foldable segment. While the broader smartphone market is contracting, foldables are seeing growth. IDC forecasts that Apple could capture 31 percent of the foldable market in its first year, potentially reaching 40 percent by 2027. However, pricing remains a critical factor. Estimates for the foldable iPhone vary widely, with some analysts placing the starting price between 2,299 and 2,499 US dollars, while IDC suggests an average selling price above 2,550 US dollars. An unverified leak from Telcel in Mexico suggested a lower price point, roughly 5.4 percent below the Galaxy Z Fold 8 Ultra launch price in that region.
Other expected announcements include new versions of the Apple Watch. There are also rumors regarding a 4K Apple TV, a new HomePod Mini, and a smart home hub. Regarding the standard iPhone 18, some reports suggest it may be delayed until spring 2027, leaving only the Pro models and the foldable for this cycle.
How each side framed it
- Centre
- The center lean framing focuses on the consumer excitement and the specific technical specifications of the upcoming product lineup.
- Centre-right
- The center-right lean framing emphasizes the economic challenges, market competition with Samsung, and the strategic importance of pricing.
Sources
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